How We Started with Blogging and Social Media

Hi, we are Anni and Timo. We are running this blog since 2019 writing about our passions, in addition we like to share our experiences and opinions on Social Media every now and then. We thought that some of you might be interested to know why we are doing this and how we started blogging and our Social Media.

So have fun reading about how we escaped our normal life for one year and discovered new passions on the go.

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One year ago

In 2018, we had no idea about blogging and Social Media. At that time, we also couldn’t imagine how much we would change our lifestyle to live healthier and more sustainable. We were just two students who wanted to relax on beautiful beaches and have a great time in Southeast Asia.

A blog for family and friends

Before we left Germany we decided that Instagram is the best way to keep our friends and families updated, without calling them every day and without having to repeat our stories over and over. So we uploaded daily stories and shared our favorite photos.

Additionally, a friend of ours helped us creating our first blog in order to write more detailed blog posts about our journey.

All this motivated us to create this new and more serious blog. During our backpacking trip, we gradually found pleasure in writing about topics that we like to talk about every day anyway.

Learning Process

Building a serious blog is not that easy though.

We started writing our first blog in German, as the blog posts were just meant to be read by our German friends and families. But quickly we realized that we miss on so many interested people if we only run a simple German blog about our personal stories.
But blogging starts to become only really fun when you reach people worldwide with the topics you love, right?

That’s why we do pretty much everything differently now and we learn more stuff every day. Our learning process will probably not ending soon, because professional blogging is, as we found out, a real science.

Our Instagram

We started our Instagram as we left Germany for our gap-year to Southeast Asia. After 5 months traveling we counted 3 K followers and from there on started taking it more seriously. We grew our Instagram from 3 K followers to 24 K followers in only 5 months (from March 2019 to August 2019).

This little success story motivated us to keep on sharing our interests and experiences online.

But we also experienced how fast-moving Social Media is. This is why we decided, that we want to do something that’s more long-lasting, hence we started focusing on blogging and using Social Media as a promotion.

Writing for other blogs

This has been part of our travels from the very beginning. We wrote reviews about travel and outdoor gear, which we tested during our time in Southeast Asia. Our Instagram made waves as well and even more people reached out to us for articles.

Our new blog

Our biggest project we both have ever worked on is this blog. We are just about to face so many challenges that we can’t even estimate where we are heading in the future. At least we have enough ideas and inspiration, so let’s see if we can get them across well.

However, we are firmly convinced that we will reach many people with what we love and preach.

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